A business case capture all the thinking that goes into the determination of costs and expenses of a specific project or activity. A business case captures all the thinking that goes into a specific project or activity. It can be presented in an organized written document, or can also come in the form of an oral presentation or discussion. In most cases it is presented to executives who make the decisions.
Each business case is unique, and it is presented to decision-makers as being necessary only if a project is likely to succeed. Each of them has a specific purpose. For example, a marketing executive might receive a business case that examines why the company should consider launching a mobile application. Each of them includes information about what they consider to be relevant factors when determining whether a project should be launched.
Each business case is based on relevant considerations, and it is used to determine the costs and benefits associated with a project. Many organisations use them to determine the benefits of new products, and the impact they will have on the organisation as a whole. The benefits are usually listed on the front cover. Other forms usually provide more detailed information. They are used for planning purposes, or to report on significant events that took place within an organisation.
Some business cases contain lists of benefits and the associated costs associated with a project. These can appear at the back of the case or in the executive summary. Some use a single benefit sheet, where different benefits are listed at different times throughout the report. Other examples of using a single benefits sheet include those that explain the impact on staff morale, and those that present the expected financial benefits of starting and operating a new service.
A business case could contain multiple benefits and associated costs. It could be divided into two or more sections. The headings of one section could explain the overall impact, and how this affects business units or departments. It could also break the impact down by departments. For example, if the project will affect all IT departments, it might require an overview of each department to provide a complete picture.
Each section of a business case can contain supporting documentation such as risk assessments, business case templates, business case examples, technical reports, and case study extracts. The reports in particular can provide a valuable source of information for project sponsors, because the documents often describe similar situations that have already been investigated. However, the majority of documents do not provide supporting detail, and therefore are not useful for solicitors. They are rarely academic, because they do not include modelling or statistical analysis, and are unlikely to include real-life examples.